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How I Do It - Breast uplifts: how I do a mastopexy (or breast reduction) with or without implants

Summary and introduction A mastopexy is a breast uplift surgical procedure. It derives from the Greek for breast (mastos, meaning breast) and uplift (from the Greek pexis, meaning fixation). When we perform a mastopexy, we can perform the procedure on...

How I Do It - Facial rejuvenation – treating sun‑damaged skin

It is reasonably easy for the medical professional to underestimate the impact of appearance on a patient’s quality of life. Sun-tanned skin is viewed as healthy and desirable, and overseas vacations offer almost guaranteed sunny days. Paradoxically, prematurely aged skin...

Menopause in Aesthetics 2025

Menopause in Aesthetics (MiA) returns for its highly anticipated third year! After two groundbreaking events, MiA 2025 promises to push the boundaries of aesthetic medicine and menopause care. This ever-evolving conference and exhibition puts you at the forefront of one...

An update from SIME

Since its founding in 1975 SIME (the Italian Society of Aesthetic Medicine) has always set goals revolving around research, study and the acquisition of knowledge in regards to aesthetic medicine. This includes ensuring the sharing of information with its members,...

Laser tattoo removal

The authors, experts in dermatologic laser surgery, provide us with a comprehensive review on the use of lasers for tattoo removal. The advanced development in laser devices that can be used for tattoo removal has helped patients and clinicians attain...

Mindfulness tools in practice and why we need them

We hear a lot about how to manage our medical aesthetics businesses / private medical practices. Everyday there are at least five emails from social media marketing companies telling us how they can get us on the first page of...

How I Do It - Otoplasty: Anterior scoring technique

Standard intraoperative preparation and draping is carried out. The ear is folded back and the intended antihelix (antihelical fold) is marked (Figure 1). Tattooing of the new antihelix, using a blue needle and ink, is done. It is inserted through...

How I Do It - Combination Treatment – Frax Pro™ System with Cosmeceuticals

The Frax Pro™ is a dual wavelength platform of non-ablative fractional laser technology encompassing the wavelengths 1550 and 1940nm, both in the mid infrared region. This produces tissue coagulation through microscopic zones which ultimately leads to a specific biological response...

Mastering the art of lip rejuvenation

The author presents a sound overview of some of the most prevalent non-surgical techniques used for lip rejuvenation, capturing the challenges in treating a complex anatomical region, as well as the attention required to the surrounding areas; nasolabial region and...

New IPL technology as treatment for melasma

Background Melasma is an acquired refractory pigmented skin disease. It is a complex multifactorial disorder and its pathogenesis has not yet been fully elucidated. Risk factors include genetic predisposition, sun exposure, stress, medications, and pregnancy. Melasma is divided into three...

OPINION - From ethics to commerce: challenges faced by cosmetic practice for 2025 and beyond

Cosmetic medicine and surgery have seen remarkable and ongoing increases in popularity, reflecting advancements in medical technology and evolving societal norms based on, for example, social media, cultural expectations, and globalisation of beauty standards. Unlike with other medical specialties, these...

How I Do It - Treating melasma and PIH

Melasma and post-inflammatory hyperpigmentation (PIH) are among the most common skin disorders in society with prevalence of up to 50% in some populations. Melasma is more prevalent among females and also among those with darker skin types III–V on the...