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The AMWC 2024 awards

27 March 2024 | PMFA - Aesthetic Medicine, PMFA - Dermatology
Recognising innovation and excellence in Aesthetic and Anti-Ageing Medicine, this prestigious competition rewards the best physicians and companies in the global medical aesthetic market.The winners were announced yesterday at the AMWC Congress in Monaco. The PMFA Journal team would like...

How I Do It - Auricular reconstruction: Helical advancement flap

2 June 2025 | | PMFA - Dermatology, PMFA - Facial Plastic Surgery, PMFA - General Plastic Surgery
As the incidence of cutaneous malignancy increases further due to both the ageing population and greater disease awareness, the demand for surgical resection within the high-risk regions of the face, including the pinna, is rising [1,2]. Approximately 50% of all...

Facial asymmetry and nasal septal deviation

5 October 2015 | | PMFA - Facial Plastic Surgery, PMFA - Maxillofacial Surgery, PMFA - Rhinoplasty
The authors’ aim was to evaluate the relationship between nasal septal deviation and facial asymmetry. They performed a study of 60 patients who had facial 3D CT scans from April 2011 to March 2014 and confirmed facial asymmetry, who were...

How I Do It - Approaches to lip augmentation: more than just increasing size

1 October 2018 | | PMFA - Aesthetic Medicine, PMFA - Dermatology
Having full lips is commonly associated with beauty and youthfulness. This is the reason why lip enhancement is one of the most frequently requested procedures. The complete perioral frame should be taken in to consideration to achieve a more natural...

Enhancing safety in upper face injections: Anatomical considerations for precision and efficacy

6 August 2024 | | PMFA - Aesthetic Medicine, PMFA - Dermatology
The upper face, including forehead and temples, is often overlooked in non-surgical cosmetic procedures with dermal fillers. While horizontal forehead or glabella lines may be a common complaint amongst patients, seldom do they attend with concerns of loss of volume...

In conversation with Loredana Cavalieri

16 February 2023 | PMFA - Aesthetic Medicine, PMFA - General Plastic Surgery
We were delighted to catch up with Dr Loredana Cavalieri, Councillor for Società Italiana di Medicina Estetica (SIME), about her background and plans for this year’s SIME Congress. Can you tell us a little bit about what led you into...

Masculinisation of the male face – ‘power-face’ surgery

1 December 2016 | | PMFA - Facial Plastic Surgery
What do men want when seeking facial improvement? Authors from the world-renowned European Face Centre explore the modern approach to ‘power-face’ surgery. A growing number of men are seeking the ‘ideal face’ for physical and psycho-social reasons. Orthofacial surgery aims...

How I Do It - Treating the ageing neck with Ellevate™ plus

15 January 2020 | | PMFA - Facial Plastic Surgery, PMFA - General Plastic Surgery, PMFA - Online exclusive articles
The ageing and sagging neck cannot always be successfully corrected using standard facelift techniques, even those that include extensive SMAS lift [1]. Adjuncts to treatment can include liposuction, radiofrequency or similar skin tightening procedures, open or closed platysmaplasty, extensive SMAS...

Recent developments in facelift surgery

3 October 2023 | | PMFA - Facial Plastic Surgery
Early facelifting procedures were documented in the 1900s, where skin undermining with excess skin excision along the hairline was performed. The 1970s witnessed a major change with an upsurge in public interest in facelift surgery, which led to innovative changes...

Improving cosmesis after breast implant removal

1 February 2022 | | PMFA - CPD, PMFA - Breast Surgery, PMFA - General Plastic Surgery
Removing breast implants has a profound effect on the patient’s appearance; in this article the authors, both expert breast surgeons, discuss how to optimise the cosmetic result. Removing breast implants has a profound effect on the patient’s appearance and we...

How I Do It - Combination Treatment – Frax Pro™ System with Cosmeceuticals

31 March 2023 | | PMFA - Aesthetic Medicine, PMFA - Dermatology
The Frax Pro™ is a dual wavelength platform of non-ablative fractional laser technology encompassing the wavelengths 1550 and 1940nm, both in the mid infrared region. This produces tissue coagulation through microscopic zones which ultimately leads to a specific biological response...

In conversation with Wendy Lewis

17 March 2025 | PMFA - General Plastic Surgery, PMFA - Aesthetic Medicine
We were delighted to catch up with the legendary Wendy Lewis about her career in the aesthetic world and plans for this year’s AMWC. Can you tell us a little bit about what led you into the field of aesthetic...