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How I Do It - Forma radiofrequency
Forma is a non-invasive procedure that uses bipolar radiofrequency to promote collagen growth and improve skin elasticity. This treatment is ideal for reducing fine lines and wrinkles, improving skin texture, and promoting a youthful appearance. It is an easy-to-use technology...In conversation with Steven Dayan
We were delighted to catch up with Steven Dayan, esteemed Plastic Surgeon and US Scientific Director of AMWC. Can you tell us a little bit about what led you into the field of plastic surgery and what have been the...Facial aesthetics and orthognathic surgery
Most maxillofacial procedures have an aesthetic element. Reconstructive procedures and surgery to correct congenital abnormalities such as cleft lip have an obvious aesthetic impact. When making surgical incisions for access to the underlying facial skeleton consideration will be made to...Cryolipolysis: a review of published clinical data
Definition: Cryolipolysis is derived from the greek language, describing ‘cold’ and ‘fat breakdown’. History The actual phenomenon of cold induced adipocyte necrosis was originally described by Epstein et al. in 1970 who had reported the presence of a “red indurated...Lasers and the skin
Laser is an acronym for Light Amplification by Stimulated Emission of Radiation. Lasers have revolutionised the treatment of many skin conditions and are being used both in terms of a medical and an aesthetic context. Laser technology has been advancing...How I Do It - Adipose tissue restoration in response to ageing
The ageing process in the face results in a gradual and continuous change, not only of the skin, but in all the underlying tissues, resulting in anatomical laxity and loss of volume. It is important to appreciate these soft tissue...Croma Pharma announce Vikki Baker as European Marketing & Strategy Lead
Croma Pharma announce Vikki Baker as European Marketing & Strategy Lead, expanding her role across the regions. Croma-Pharma®, a global player in the field of minimally invasive aesthetic medicine, is proud to announce the appointment of Vikki Baker as European...IMCAS China 2015
The IMCAS brand is now well established as a global leader in bringing together a multi-disciplinary, multi-professional approach to the world of ‘aesthetic surgery and cosmetic dermatology’. The first meeting was held in Paris in 1994 and was promoted as...Gross Negligence Manslaughter in Healthcare: The medico-legal dilemma (part 10) – Informed consent (ii)
In the context of medicine, we typically speak of informed consent as having both an ethical and a legal basis. The ethics are related to patient autonomy and human rights. The legal perspective relates to the definition of what occurs if consent is not obtained, and a physical intervention occurs (assault or battery at a minimum and it would appear, gross negligence if things go wrong).Do You Know Your Advertising Standards?
Over the last couple of years we have seen many organisations, including the British Association of Aesthetic Plastic Surgeons (BAAPS) seek to ban or at least rein in some of the advertising practices which go on in this industry [1]....
Jawline augmentation: restoring balance in the ageing face
The context of the popularity of injectable treatments is outlined with the American Society of Plastic Surgeons (ASPS) 2018 stats describing the 3% rise in the number of injectable dermal fillers being performed. The author gives a detailed description of...
