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How I Do It - Non-surgical skin cancer treatment: topical photodynamic therapy

1 December 2015 | | PMFA - Aesthetic Medicine, PMFA - Dermatology
The incidence of skin cancer is rising exponentially in the UK; in particular non-melanoma skin cancer, yet the current statistical data surrounding exact figures is thought to be underestimated. Topical photodynamic therapy (PDT) provides a non-invasive, safe and efficacious modality...

How I Do It - Patient selection in aesthetic medicine

1 June 2014 | | PMFA - Aesthetic Medicine
After taking a full medical history of the patient I ask what their concerns are and why they have come in to see me that day. In addition, I perform a psychological assessment of the patient to get a deeper...

How I Do It - Approaches to lip augmentation: more than just increasing size

1 October 2018 | | PMFA - Aesthetic Medicine, PMFA - Dermatology
Having full lips is commonly associated with beauty and youthfulness. This is the reason why lip enhancement is one of the most frequently requested procedures. The complete perioral frame should be taken in to consideration to achieve a more natural...

The beauty of Instagram reels

26 April 2023 | | PMFA - Aesthetic Medicine
Alan S Adams, award-winning business coach and author, and Director of The Clinic Coach, explores why aesthetic clinics need to be utilising Instagram Reels in 2023, and how this can lead to ultimate business success. With Instagram declared the most...

In conversation with Wendy Lewis

17 March 2025 | PMFA - General Plastic Surgery, PMFA - Aesthetic Medicine
We were delighted to catch up with the legendary Wendy Lewis about her career in the aesthetic world and plans for this year’s AMWC. Can you tell us a little bit about what led you into the field of aesthetic...

Is point of care ultrasonography just an inscrutable snowstorm or is it here to stay?

3 June 2024 | | PMFA - Aesthetic Medicine, PMFA - General Plastic Surgery, PMFA - Facial Plastic Surgery
To non-radiologists ultrasound may always look like a snowstorm . . . so unless you are the one holding the scanner and moving it over the patient with some idea of their history, it is difficult to know what you...

Submandibular haematoma with airway obstruction following a warfarin overdose

1 June 2017 | | PMFA - Maxillofacial Surgery
Submental and submandibular abscesses are frequent in oral and maxillofacial surgery; on the other hand submandibular haematomas are uncommon. However, we encountered a submandibular haematoma, initially masked as a Ludwig’s angina, which was compromising the airway of a warfarinised patient...

Perceptions and Deceptions: a personal blog by the editor 5 October 2016

5 October 2016 |
And there was me thinking Hong Kong is in a bit of a political mess! What an extraordinary few weeks in the UK as far as medicine is concerned. After months of insisting that he, The Right Honorable Jeremy Hunt,...

Perceptions and deceptions: a personal blog by the editor 12 December 2016

12 December 2016 |
A Death in Hong Kong: an evolving essay and insight into medicine and the law in contemporary Hong Kong (part four). I had found Dr Wong exposing a dying patient for his own vicarious gratification. I had specifically forbidden him...

A novel integrated practice unit (IPU) approach to periocular skin cancer management

2 February 2024 | | PMFA - Oculoplastic
The COVID-19 pandemic was one of the biggest challenges to face NHS workers. However, history has repeatedly shown that times of difficulty can result in the development of significant social and technological advances. We describe our own experience of this...

Perceptions and Deceptions a personal blog by the editor 4 May 2016

4 May 2016 |
So in the space of just a few days the Junior Doctors in the UK have engaged in the first all-out strike in the NHS since 1975. I was a medical student then and the issue was pay and conditions....

Chronic telogen effluvium reversal using E. coli-derived cytokines and growth factors: a case report

3 June 2024 | | PMFA - Dentistry
Chronic telogen effluvium (CTE) is a condition where there is prolonged increased hair shedding, primarily affecting middle-aged women. Its exact cause is often unknown. In CTE, many hair follicles enter the resting phase prematurely due to various reasons, leading to...